PWB Visual Artisan

PWB Berlin based Johanna Berghorn holds a bachelor’s degree in photography and design. Her work as a photographer is featured in major publications such as VOGUE Italia, The Independent Photographer and Portrait Of Humanity, published by the British Journal of Photography and Magnum. She has worked for international brands including Mercedes Benz, H&M, Pixomondo, Etsy and XOUXOU. While working as a freelance photographer and artist, she also studies psychology in order to deepen the psychological skills of her photographic work and to use it for her artistic approach. Her work ranges from fashion and NGO work, to political activism and multi-media artworks, that revolve around contemporary topics and culturally charged narratives, while always remaining closely linked to her visual perception. In her personal work, she has expanded her focus on depictions of people of all ages, genders, colors or sizes and how they internalize the external pressure of social roles.